The Launch Event of FETNESS ATHURTY, KL KEVIN LEVRONE, BAD ASS, and FA ICE Brands in Yemen FEB/2025

On Thursday, February 20, 2025, the Yemeni capital, Sanaa, witnessed an exceptional sports event—the launch ceremony of the brands FETNESS ATHURTY, KL KEVIN LEVRONE, BAD ASS, and FA ICE through their exclusive distributor in Yemen, Shadi Mansor Import Company. The event was held in a luxurious hall at the Libyan Center.

The ceremony was honored by the presence of prominent figures in the sports field, including the Vice President of the Yemeni Bodybuilding Federation and the Secretary-General of the Bodybuilding Sport in Yemen, along with representatives from other sports federations such as football, boxing, tennis, and judo. The event also witnessed the participation of some of Yemen’s top coaches and elite athletes from various regions, including Aden, Ibb, and Dhamar.

The event featured inspiring speeches from Mr. Kevin Levrone, one of the legendary figures in the world of bodybuilding, and a special address by Mr. Shadi Mansor, the owner of Shadi Mansor Import Company. Their speeches highlighted the importance of these brands and their role in supporting athletes by providing world-class sports nutrition products.

The event also included interactive discussion panels with bodybuilding champions, football players, and judo athletes, where experiences were shared, and the role of nutritional supplements in enhancing athletic performance was discussed. The entertainment aspect of the event added a special touch, featuring artistic performances, sports competitions, and interactive challenges, creating an atmosphere full of excitement and engagement.

During the ceremony, a variety of products from the launched brands were showcased, allowing attendees to explore and taste some of the new supplements while learning about their nutritional benefits. Additionally, healthy meals suitable for athletes were distributed.

It was truly an extraordinary day, filled with positive energy and enthusiasm, as attendees enjoyed the event’s unique atmosphere and captured memorable photos to commemorate this special occasion.